Latest News

August
13
PebblePost Award
PebblePost Named Best MarTech Startup in 2019
PebblePost, the leading digital to direct mail marketing platform, has been selected as the winner of the “Best MarTech Startup” award by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies, and products in the global marketing, sales and advertising technology industry today.
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August
9
Retail Touchpoints
Loyalty and Retention Secrets | Look for Customer Actions that Spell 'Love'
It’s becoming ever clearer that customer loyalty involves far more than a dry, rational, dollars-and-cents relationship between a shopper and a brand. Learn from PebblePost Ceo Lewis Gershp, VP at Sephora Allegra Stanley, SVP of Marketing at GTT Scott Ableman, SVP of Marketing at Thrive Market Sunil Kaki and VP of CRM at Party City Liesel Walsh.
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June
25
TechBytes
TechBytes with Jacob Ross, President at PebblePost
Jacob Ross partners closely with CEO Lewis Gersh and the team to drive growth and innovation for the company’s digital-to-direct mail marketing platform.
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May
23
BizReport
People on the Move Jacob Ross
Jacob will be responsible for accelerating PebblePost's growth even further, and to prepare the company for the next stage.
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May
22
MediaPost
PebblePost Adds President's Role, Taps Ross To Fill It
PebblePost is hiring Jacob Ross as the digital-to-direct mail platform's first-ever president to help lead the company into its next phase of growth.
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May
13
MarTech Series
MarTech Interview with Lewis Gersh, CEO, PebblePost
“The efficiency of email marketing is great, but because many campaigns can come off as “spammy” to shoppers, its efficacy suffers.”
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April
30
Omni Talk
Marketing That Really Hits Home | PebblePost (Guest Contribution)
Slowly, brands are waking up to the importance of environment, of context, and of tangibility in reaching consumers in a digital world. Brands are also recognizing that the most effective strategies use a recombinant approach that cherry-picks the best elements of all channels of mass media that have come before.
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April
26
Marketing Land
One-to-one-household marketing requires solving the ‘shareability’ problem
The growing emphasis on one-to-one marketing fails to account for a critical truth – major purchases usually result from group decisions, particularly among family members.
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April
1
Marketing Profs
The Home Is at the Heart of Commerce Marketing [Infographic]
The home, it turns out, is also where nearly all important purchase decisions are made. That makes sense, of course. The home is where families connect to discuss not only their work or school days but also their consideration of retail products, home goods, financial products, the next family car, etc.
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March
25
Retail Wire
Does direct mail or email deliver greater results for retailers?
Direct mail, often seen as antiquated by the now extensive online access to information, still has broad value to shoppers because of the large number of purchasing decisions made at home, according to a new study.
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March
19
The Drum
People on the move including Google, American Express, Vice, Uber, and more
PebblePost appoints two new executives.
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February
27
MediaPost
Tying Search To Programmatic And Direct Mail Improves Results
Well-crafted search campaigns produce strong results on their own, but some marketers are discovering the benefits of combining the online ads with traditional media such as television and direct mail.
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February
26
BizReport
Study finds direct mail influencing purchase decisions
While direct mail may be the topic of annoyed social media memes and even some consumer-based content, one new report indicates direct mail continues to be an influencer when it comes to consumer purchases. According to data out from PebblePost, most purchase decisions are discussed and decided upon in the home - making direct mailings an important part of the consumer journey.
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