Insights and Bites Chicago:
How Leading Digital Marketers are Adopting Offline Strategies to Engage Decision-Ready Consumers
Lunch with us at
RPM Italian!
Wednesday, July 17, 2024
12:00-1:30 PM
RSVP Today (spots limited)
Over Lunch Learn How Leading Digital Marketers are Adopting Offline Strategies to Engage Decision-Ready Consumers
Join PebblePost for an exclusive lunch-and-learn series, Insights and Bites. We will explore how to effectively navigate this dual landscape with hybrid performance marketing channels like Programmatic Direct Mail and CTV and see how our Brand Partners have successfully utilized an omnichannel marketing approach to reach their marketing goals in today’s consumer environment.
We’ll uncover:
• Why an “omnichannel” strategy today can’t just mean “omnidigital” and how the marketers who are ahead are those who take advantage of “innovative formats” that blend digital and physical.
• Ways to overcome struggles such as connecting online and offline intent signals to reach consumers in the moments that matter.
• What’s all the buzz about incrementality, and why so many marketers are leaning into it as their North Star performance metric.
Speaker:
Jillian Segall – Senior Director Brand Partnerships, PebblePost
Greetings, Chicago!
Details:
Wednesday, July 17, 2024
12:00-1:30 pm
RPM Italian
52 W Illinois St
Chicago, IL 60654
Parking & Transportation:
Nearby Parking Garages:
– 6 W Illinois St Parking
– S+P Parking at 30 E Hubbard St, Chicago, IL 60611
Subway: Grand (redline) at 521 N State Street
Rideshare code: will be made available for transportation to/from the event the morning of 7/17/24
Questions?
Contact event coordinator at jessica@pebblepost.com
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