Create Long Lasting Impressions with
Programmatic
Direct Mail
It’s More
than Just Another
Piece of Mail
When you send someone a piece of mail, it’s a physical representation of your brand that can live in their home for up to 17 days. In a recent study, the Canada Post and True Impact found that, when compared to digital, a tangible paper impression was more impactful at driving greater ad recall and consumer action.

higher ad recall

easier to understand and more memorable

higher motivation to respond
The Keys to Creating Memorable Creatives
Know Your Audience Likes
• Boating/Sailing
• Gourmet Foods
• Gardening
• Hiking
• Fishing
• Golf
• Photography
Always Be Branding
Appeal to Emotions
Choose Words Wisely
Reduce Friction in the Call-to-Action
Take Your Creatives to the Next Level with Technical Innovation
At PebblePost, we’re always innovating, trying to find new ways for our brand partners to engage and delight their customers. In fact, we have several new features we are working on right now for which Hilton could be an early testing partner, including dynamic text, colors, and QR codes.
Interested in learning more about what’s on the creative horizon? Reach out to your PebblePost Brand Partnerships lead:
Jillian Segall
Senior Director, Brand Partnerships
jillian@pebblepost.com
917.828.0998