Industry Measurement Ad Trends on Their Way Out + What’s Next for 2026 Explore how rising demand for verifiable outcomes is transforming advertising and why incrementality is the new… by Jacob Ross January 08. 2026
Best Practices Measurement 3 Hard Questions Marketers Should Be Asking Heading Into 2026 Ask yourself these tough questions to set clear goals, measure true impact, and avoid costly assumptions in the… by Jacob Ross December 18. 2025
CTV Strategy How to Win the Big Game with Performance CTV The Big Game is marketing’s biggest stage. See how Performance CTV helps brands score measurable outcomes before… by Katie Schaedel November 05. 2025
CTV Success Story Luxury Jewelry Brand Sees Record iROAS With Performance CTV Discover how a luxury jewelry brand reshaped its CTV strategy to drive outcomes and prove impact with PebblePost. by Jenna Nicholson August 11. 2025
Best Practices Products/Features 3 Tips to Better Gauge Your PDM Performance PebblePost hosted its very first product webinar last week on the best practices for garnering insights into the… by Allison Borrow November 01, 2023
Industry What’s Spooking Marketers About 2024? It’s Spooky Season, a time for tricks and treats. It also signals just two more months left of 2023, which has… by Allison Borrow October 23, 2023
Measurement Performance and Lift Measurement for Programmatic Direct Mail Programmatic Direct Mail (PDM) is a formidable player in the world of modern marketing, offering a unique blend… October 18, 2023
Acquisition Retention Leveraging First-Party Data to Supercharge PDM Performance With Programmatic Direct Mail it’s important to remember that while the final format of the message is the same… October 11, 2023
Industry Bridging the Digital-Physical Divide: A Deep Dive into Programmatic Direct Mail Much like the title of the recent Oscar-winning film, consumers these days are “everything, everywhere all… by Allison Borrow October 04, 2023
Products/Features PebblePost Fall 2023 Product Updates You smell that? Everywhere, we are surrounded by the scents of Fall. It’s a veritable potpourri of crisp… September 27, 2023