Bridging the Digital-Physical Divide: A Deep Dive into Programmatic Direct Mail
Much like the title of the recent Oscar-winning film, consumers these days are “everything, everywhere all…
3 Major Trends Marketers Must Prepare for in the Back Half of 2023
As we get into the last few months of 2023 (hard to believe), it’s a good time to take stock of several trends…
Embracing the Next Frontier: Are Household Postal Addresses the Ideal Replacement for Third-Party Cookies?
Household postal addresses are about to become the ultimate game-changer in the world of data-driven marketing…
3 Key Takeaways from our CommerceNext Panel
What a year! Changes in consumer behavior, increased regulation around data privacy, and a dynamic economic…
What the USPS rate changes mean for Programmatic Direct Mail
Introduction Before we get into the rate changes, we want to say: We love the United States Postal Service…
The Rise Of Digital Ad Fatigue: How Advertisers and Brands Can Beat It
Digital ad fatigue is one of the most significant challenges advertisers and brands face today. Consumers are…