Industry Measurement Ad Trends on Their Way Out + What’s Next for 2026 Explore how rising demand for verifiable outcomes is transforming advertising and why incrementality is the new… by Jacob Ross January 08. 2026
Best Practices Measurement 3 Hard Questions Marketers Should Be Asking Heading Into 2026 Ask yourself these tough questions to set clear goals, measure true impact, and avoid costly assumptions in the… by Jacob Ross December 18. 2025
CTV Strategy How to Win the Big Game with Performance CTV The Big Game is marketing’s biggest stage. See how Performance CTV helps brands score measurable outcomes before… by Katie Schaedel November 05. 2025
CTV Success Story Luxury Jewelry Brand Sees Record iROAS With Performance CTV Discover how a luxury jewelry brand reshaped its CTV strategy to drive outcomes and prove impact with PebblePost. by Jenna Nicholson August 11. 2025
Acquisition Retention Supercharge Your Customer Journey with Programmatic Direct Mail Programmatic Direct Mail® (PDM) has become an essential part of an omnichannel marketing strategy — and for good… January 26, 2021
Best Practices How Programmatic Direct Mail Helps You Master the 4 Es of Marketing There’s no place like home, and while we have long held this belief, it intensified in 2020. As the pandemic… January 05, 2021
Acquisition How ModCloth Used PDM® Lookalikes to Find New Prospects and Saw a 1.4x ROAS ModCloth is an American online retailer of indie and vintage-inspired women’s clothing for the fashion-forward… December 29, 2020
Industry A Look Back at 2020 What a year it has been! Businesses of all types — and their marketing teams — struggled with uncertainty,… by Jacob Ross December 23, 2020
Acquisition How Lulu and Georgia Drove a 32x ROAS with PDM Retargeting Online home decor and furniture brand Lulu and Georgia designs and curates the best and latest in interiors,… October 26, 2020
Guides PebblePost’s Guide to Programmatic Direct Mail In today’s environment, more marketers are being challenged to diversify their marketing dollars. They need to… February 03, 2020