Solving CTV’s Targeting Problem: An Outcome-Driven Approach
Fragmentation, weak data, and vanity metrics are holding CTV back. See how PebblePost’s Performance CTV fixes…
Ad Trends on Their Way Out + What’s Next for 2026
Explore how rising demand for verifiable outcomes is transforming advertising and why incrementality is the new…
Luxury Jewelry Brand Sees Record iROAS With Performance CTV
Discover how a luxury jewelry brand reshaped its CTV strategy to drive outcomes and prove impact with PebblePost.
How Bad Data Sabotages Performance Marketing
Poor-quality data can hurt performance marketing ROI. Learn how to avoid common pitfalls, boost targeting…
Recent Articles
The Anatomy of a Great Programmatic Direct Mail Postcard: 4 Tips for Standing Out
At PebblePost, we’re huge fans of the Programmatic Direct Mail postcard — and for a good reason. On average,…
21 Statistics About Direct Mail Marketing
At PebblePost, it’s no secret that we’re passionate about Programmatic Direct Mail®. We’ve spent the last five…
Supercharge Your Customer Journey with Programmatic Direct Mail
Programmatic Direct Mail® (PDM) has become an essential part of an omnichannel marketing strategy — and for good…
How Programmatic Direct Mail Helps You Master the 4 Es of Marketing
There’s no place like home, and while we have long held this belief, it intensified in 2020. As the pandemic…
How ModCloth Used PDM® Lookalikes to Find New Prospects and Saw a 1.4x ROAS
ModCloth is an American online retailer of indie and vintage-inspired women’s clothing for the fashion-forward…
A Look Back at 2020
What a year it has been! Businesses of all types — and their marketing teams — struggled with uncertainty,…
