Company PebblePost Hires Samphel Norden as Chief Technology Officer PebblePost Hires Former MediaMath, Integral Ad Science, and EquityZen Technology Executive Samphel Norden as… by Allison Borrow March 21. 2023
Company Who Run The World? Honoring Women’s History Month Sing it! In honor of Women’s History Month, we’re highlighting the… by Allison Borrow March 16. 2023
Best Practices Making the Most of Programmatic Direct Mail Across the Customer Lifecycle Before we get into all things Programmatic Direct Mail (PDM), let’s take a walk down memory lane. I… by Nick Dujnic July 11. 2022
Best Practices The Importance of Understanding Performance of Programmatic Direct Mail In marketing, as with anything else in life, you want to make sure you frame “success” using the… by Nick Dujnic June 27. 2022
Acquisition How ModCloth Used PDM® Lookalikes to Find New Prospects and Saw a 1.4x ROAS ModCloth is an American online retailer of indie and vintage-inspired women’s clothing for the fashion-forward… by Nick Dujnic December 29, 2020
PebblePost A Look Back at 2020 What a year it has been! Businesses of all types — and their marketing teams — struggled with uncertainty,… by Jacob Ross December 23, 2020
Acquisition How Lulu and Georgia Drove a 32x ROAS with PDM Retargeting Online home decor and furniture brand Lulu and Georgia designs and curates the best and latest in interiors,… by Nick Dujnic October 26, 2020
Industry News PebblePost’s Guide to Programmatic Direct Mail In today’s environment, more marketers are being challenged to diversify their marketing dollars. They need to… by Nick Dujnic February 03, 2020