Best Practices Industry 4 Things to Know from our Marketer’s Guide to Programmatic Direct Mail Direct mail has been around for hundreds of years. But it’s currently experiencing a resurgence in relevance as… by Allison Borrow November 08, 2023
Industry What’s Spooking Marketers About 2024? It’s Spooky Season, a time for tricks and treats. It also signals just two more months left of 2023, which has… by Allison Borrow October 23, 2023
Industry Bridging the Digital-Physical Divide: A Deep Dive into Programmatic Direct Mail Much like the title of the recent Oscar-winning film, consumers these days are “everything, everywhere all… by Allison Borrow October 04, 2023
Best Practices Industry 3 Major Trends Marketers Must Prepare for in the Back Half of 2023 As we get into the last few months of 2023 (hard to believe), it’s a good time to take stock of several trends… by Jacob Ross September 13, 2023
Industry Embracing the Next Frontier: Are Household Postal Addresses the Ideal Replacement for Third-Party Cookies? Household postal addresses are about to become the ultimate game-changer in the world of data-driven marketing… August 08, 2023
Best Practices Industry Strategy 3 Key Takeaways from our CommerceNext Panel What a year! Changes in consumer behavior, increased regulation around data privacy, and a dynamic economic… by Allison Borrow July 05, 2023