The Marketer’s Guide to Accurate Measurement and Incremental Impact
Measurement challenges cost performance marketers time, money, and growth. Discover how to measure what matters…
3 Reasons to Build Your Performance Strategy on Transaction Data
See how transaction data can enhance your performance marketing strategy and help you drive measurable outcomes…
The Real Reason CTV Advertising Measurement Falls Short
CTV advertising has matured, but measurement hasn’t. Learn why attribution still lags and how PebblePost…
Luxury Jewelry Brand Sees Record iROAS With Performance CTV
Discover how a luxury jewelry brand reshaped its CTV strategy to drive outcomes and prove impact with PebblePost.
Recent Articles
Leveraging First-Party Data to Supercharge PDM Performance
With Programmatic Direct Mail it’s important to remember that while the final format of the message is the same…
Bridging the Digital-Physical Divide: A Deep Dive into Programmatic Direct Mail
Much like the title of the recent Oscar-winning film, consumers these days are “everything, everywhere all…
PebblePost Fall 2023 Product Updates
You smell that? Everywhere, we are surrounded by the scents of Fall. It’s a veritable potpourri of crisp…
Pumpkin Spice and PDM: Everything You Need to Succeed in Fall
It’s fall, y’all — at least in the eyes of the consumer. Fall is days away from officially starting,…
3 Major Trends Marketers Must Prepare for in the Back Half of 2023
As we get into the last few months of 2023 (hard to believe), it’s a good time to take stock of several trends…
Your PDM Seasonal Campaign Checklist for the Most Wonderful Time of the Year
The holiday season always sneaks up quickly. It’s intense, competitive, and dynamic. And with retailers…
