Ho, Ho…Holy Conversion Rates! PDM Best Practices for Black Friday/Cyber Monday
The National Retail Federation expects holiday spending to reach record levels this month and next, increasing…
4 Things to Know from our Marketer’s Guide to Programmatic Direct Mail
Direct mail has been around for hundreds of years. But it’s currently experiencing a resurgence in relevance as…
3 Tips to Better Gauge Your PDM Performance
PebblePost hosted its very first product webinar last week on the best practices for garnering insights into the…
Pumpkin Spice and PDM: Everything You Need to Succeed in Fall
It’s fall, y’all — at least in the eyes of the consumer. Fall is days away from officially starting,…
3 Major Trends Marketers Must Prepare for in the Back Half of 2023
As we get into the last few months of 2023 (hard to believe), it’s a good time to take stock of several trends…
Your PDM Seasonal Campaign Checklist for the Most Wonderful Time of the Year
The holiday season always sneaks up quickly. It’s intense, competitive, and dynamic. And with retailers…