Holiday Direct Mail Best Practices for Retail in 2026
Explore five holiday direct mail best practices retailers can use in 2026 to create more engaging, effective…
Act Early To Win Big With CTV This Holiday Season
Get ahead of the holiday rush. Learn why launching CTV campaigns early boosts conversions, lowers costs, and…
CTV Measurement: Why Marketers Are Moving Beyond ROAS to Lift
Marketers are turning to incrementality to measure the true business impact of CTV advertising. Find out why.
3 Reasons to Build Your Performance Strategy on Transaction Data
See how transaction data can enhance your performance marketing strategy and help you drive measurable outcomes…
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The Rise of “Offline” Digital Channels
Telling someone there is a rise in offline digital channels can cause some skepticism. “Surely not,”…
PebblePost Welcomes Former Epsilon, ZetaGlobal Executive as Company’s New Chief Revenue Officer
Eric Presbrey, 20-year industry veteran, joins PebblePost to accelerate company’s next stage of growth New York,…
How to Complement Your Digital Marketing Efforts with Programmatic Direct Mail
The modern marketing landscape is changing rapidly, and marketers are questioning conventional wisdom more than…
You’re Selling Data, and That’s OK (But Here’s What You Need to Know)
Consumer brands and selling consumer data. Put these two things together, and eyes start twitching. No…
3 Tips for Marketing in an Era of Economic Uncertainty
Change is the only constant, as the adage goes, and this couldn’t be truer for marketers heading into…
4 Key Takeaways from USPS Webinar on Digital & Direct Mail
The meaning of “You’ve Got Mail” has evolved substantially since the ’90s, particularly in how…
