Solving CTV’s Targeting Problem: An Outcome-Driven Approach
Fragmentation, weak data, and vanity metrics are holding CTV back. See how PebblePost’s Performance CTV fixes…
Ad Trends on Their Way Out + What’s Next for 2026
Explore how rising demand for verifiable outcomes is transforming advertising and why incrementality is the new…
Luxury Jewelry Brand Sees Record iROAS With Performance CTV
Discover how a luxury jewelry brand reshaped its CTV strategy to drive outcomes and prove impact with PebblePost.
How Bad Data Sabotages Performance Marketing
Poor-quality data can hurt performance marketing ROI. Learn how to avoid common pitfalls, boost targeting…
Recent Articles
The Importance of Mud Season
I grew up in a small town in Vermont. It was always a magical time of year when the weather started to warm and…
[Video] Haven Life Drives New Customer Sign-Ups with Programmatic Direct Mail®
We visited the Haven Life offices last year and sat down with Matt Meyers, Head of Customer Acquisition. We…
Skinceuticals® Drive New Customers To Physical Stores with Programmatic Direct Mail®
SkinCeuticals®, acquired by L’Oreal in 2005, is an industry-leading skincare brand with products sold…
3 of the Most Common Issues in Direct Mail and How to Get Ahead of Them
Direct mail is an incredibly effective channel to meet your customer retention or acquisition goals when done…
4 Ways to Improve Your Direct Mail Marketing
Direct mail marketing continues to be a mainstay in marketing budgets and for good reason: it’s effective (when…
The Anatomy of a Great Programmatic Direct Mail Postcard: 4 Tips for Standing Out
At PebblePost, we’re huge fans of the Programmatic Direct Mail postcard — and for a good reason. On average,…
