Best Practices Direct Mail Holiday Direct Mail Best Practices for Retail in 2026 Explore five holiday direct mail best practices retailers can use in 2026 to create more engaging, effective… by Melissa Racklin September 15. 2026
Best Practices CTV Act Early To Win Big With CTV This Holiday Season Get ahead of the holiday rush. Learn why launching CTV campaigns early boosts conversions, lowers costs, and… by Ryan Horn September 29. 2025
CTV Measurement CTV Measurement: Why Marketers Are Moving Beyond ROAS to Lift Marketers are turning to incrementality to measure the true business impact of CTV advertising. Find out why. by Hannah Ohlson June 18. 2026
Best Practices 3 Reasons to Build Your Performance Strategy on Transaction Data See how transaction data can enhance your performance marketing strategy and help you drive measurable outcomes… by Katie Schaedel May 28. 2025
Products/Features New Reporting Suite Enhancements: Deeper, Earlier Insights into Your Marketing Programs The deprecation of third-party cookies and dynamic shifts in consumer behavior have made it increasingly… by Katie Schaedel April 16, 2024
Direct Mail Strategy It’s Moving Season! How to Capitalize on New Movers with PDM The average American will move about 11 to 12 times in their lifetime. About 25.6 million people moved in 2023,… by Katie Schaedel April 03, 2024
Industry PebblePost Insights: What’s On Marketer’s Minds Shoptalk 2024 Recap PebblePost was in full force last week at Shoptalk’s annual conference in Las Vegas. The conference brings… by Jessica Clayton March 27, 2024
Best Practices In Bloom: Bring on Spring with These Fresh Postcard Creatives Spring has officially sprung! The time of longer, warmer days, blooming flowers, bright colors, and the taste of… by Allison Borrow March 20, 2024
Best Practices 3 Ways To Approach New Marketing Channels to Ensure Growth and Performance Change is scary, and not all risks pay off—especially when marketing dollars and marketing performance are at… by Jessica Clayton March 14, 2024
Company PebblePost Perspectives: Celebrating Women in Tech Leadership During Women’s History Month It’s that time of year again—time to honor some incredible female leaders at PebblePost in honor of Women’s… by Jessica Clayton March 07, 2024